Methods

Whether it is a matter of analyzing and evaluating existing data or additionally acquiring new data: we are your experienced partner in primary and secondary market research.

Qualitative

  • In-depth interviews / IDI
  • Online focus groups
  • Creative workshops
  • Qualitative telephone interviews
  • Focus groups
  • Ethnographic studies

Quantitative

  • Quantitative telephone interviews
  • Face-to-face interviews
  • Online survey
  • Mystery tests - personal
  • Mystery tests - by telephone
  • Mystery tests - online / e-mail / webchat
  • Postal surveys

Desk research / secondary data analysis